Minimum 3+ Years' experience in Digital Marketing, Analytics, SEO, SEM. Please refer to the job advert for further information.
Digital Marketing Manager - Ceyloan
An international Company engaging in online consumer financing (Financial Technology FinTech), who provides instant and premium financial solutions in response to the everyday and immediate financial needs of the Sri Lankan people, is looking for a Digital Marketing Manager.
Responsibilities:
- Develop digital marketing strategies and tactics.
- Develop, implement and project management of digital campaigns or digital elements of integrated campaigns, programs, projects, tools, testing activities, etc.
- Campaigns data and effectiveness analysis and reporting/recommendations.
- Sales funnel analysis and upgraded programs development and implementation. Competitive monitoring within the digital and mobile area.
- Systematic work in ongoing testing, results analysis, and activities' upgrade.
- Coordination with sales team within digital channel.
- Manage and coordinate with vendors; structure tasks among vendors' pool and coordinate the outsourced activities.
- To Manage Website, Mobile Site and Mobile App digital content but not limited to EDM and Social Media Communications.
- Excellent in web design, content management system (CMS), graphic design, online advertising such as Google AdWords, Display Network, Ad mob, Social Media Ad Buys, SEM, SEO as technologies, Omni-channel marketing, CRM, customer segmentation based on behavior and creative mind.
- To execute day to day activities to looking after social media assets; Facebook, Twitter, Instagram, YouTube, WeChat, Forum, Blogs, Tik Tok etc.
Requirements:
- Minimum 3+ Years' experience in Digital Marketing, Analytics, SEO, SEM
- Having an MBA professional qualification in marketing (CIM/SLIM)/, Degree in Marketing, Business Management or Fintech would be advantageous.
- Google Ads Certified, META Certified would be an added advantage.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
- Experienced in optimizing landing pages and user funnels and Solid knowledge of website analytics tools (eg: Google Analytics and etc)
We offer a competitive salary package and a dynamic work environment where creativity and innovation are encouraged.
How to Apply;
PLEASE CLICK THE APPLY BUTTON TO SEND YOUR CV VIA XPRESSJOBS